Stag Supply Styling Beard Balm is a medium hold beard balm which is designed to give your beard shape, a thicker appearance and adds add day style for your beard. This Beard Balm is scented with a delicious blend of freshly popped popcorn oozing with butter and a hint of caramel it really hits the spot. There’s just something so great about the smell of freshly popped popcorn, it’s always associated with good times. Your beard will not only look and feel great but you’ll smell amazing too, just try to resist chewing on the beard throughout the day.